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perceptual  adj of or relating to perception 
♦  perceptually  adv 
perceptual defence   n 
 (Psychol) the process by which it is thought that certain stimuli are either not perceived or are distorted due to their offensive, unpleasant, or threatening nature 
perceptual mapping   n 
 (Marketing) the use of a graph or map in the development of a new product, in which the proximity of consumers' images of the new product to those of an ideal product provide an indication of the new product's likely success